Caroline Shaw–aka csaw multidisciplinary designer & director.
AKA CSAW
2013 - PRESENT
WORK
Featured Work
12+ years fuelled by creative instinct. I'm a utility player who knows the game. From creative thinking to world building, I've spent most of my career figuring things out. From co-owning a studio to leading in-house design teams, to running and gunning in agency life, my work spans architecture, lifestyle, sports, and entertainment.
(01)
AFC Toronto Inaugural Year
(02)
(03)
(04)
Focus.
01
Art Direction
Story, with style and purpose. Turning ideas into a clear visual language and system. From campaign direction to full brand toolkits, I connect concept to execution.
Brand Identity
02
World-building from the ground up. How you look, how you sound, how you feel–helping build brands be more than a logo ensuring they can live, evolve, and be recognized.
Graphic Design
03
Design that keeps up. Across print and digital, driven by purpose, clarity, and culture.
Lifestyle & Retail
04
Where I started—and where I always come back to. Creating brand designs that people want to wear, use, and rep in real life.
The Reps.
Toronto
Recess Creative
2023 - 2026
Partner, Creative Director
Maple Leaf Sports & Entertainment
Toronto
2022-2023
Associate Creative Director
Toronto / Vancouver
Victory Creative Group
2021-2022
Art Director
Maple Leaf Sports & Entertainment
Toronto
2019-2021
Art Director
2018-2019
Senior Designer
Toronto
Eventscape Inc.
2014-2018
Graphic Designer
Toronto
CSAW & CO.
2013-2018
Founder & Owner
